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Originally from London, Emma came to Wales to attend law school at Cardiff University in 1993 before qualifying as a solicitor in 1998, specialising in employment law. She also holds a Master’s degree in employment law.

With over 25 years’ experience in employment law and HR, Emma established Effective HRM in 2011 with a mission of becoming the UK’s most cost-effective, personable and valuable HR service. Twelve years on and she still feels passionately about her vision of creating a nation full of Good Employers. Check out Emma’a podcast.

Straight talking, pragmatic and a great team player, Emma focusses on delivering strategic advice, combined with the preventative good practice of HR management and commercial realism. She’s particularly talented at getting to grips with complex issues quickly and resolving problems with a collaborative and solution focussed approach.

Emma is a keen swimmer and reluctant hill walker. She will tell you that the promise of an afternoon tea and the company of good friends helps to take some of the hill walking pain away.

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